I’m a creative director who spent a decade or so working in agencies (big, small, traditional, digital, everything in between). Learned all about what leads to great creative…as well as what gets in the way.

Then I went in-house, where I helped brands who were used to focusing on bits and pieces of one-off creative think bigger.

I’m now building a beverage brand of my own called Esprizio. And a creative production company called Jaw Dropper that solves many of the client pain points I observed in my agency days.

hinickelliott@gmail.com

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